Google becomes a “letter” of the Alphabet, the new company founder – publico

                 
                 

 
                         

It is one of the biggest changes in the history of Google. The two co-founders, Larry Page and Sergey Brin, will head a new business group called Alphabet, that Google will be a subsidiary – one “letter” in the metaphor of the new structure. Google side will be the other subsidiaries and remote research areas of the central business as autonomous cars, several incursions in the health sector and the venture capital investment.

                     

                         The new company will Page as CEO, or chief executive, and Brin as non-executive chairman. Page held the position of executive chairman of Google, which will be replaced by Sundar Pichai, 43, a vice president of the company, had a rapid rise in recent years, accumulating responsibilities and giving the face by some of the most important releases products.

The Alphabet is a listed company and will be the owner of all Google’s capital, which is centered in the Internet business, which includes the search and online advertising, which is in far the largest source of Group revenues. Google results will be detailed separately in the presentation of the Alphabet results that inform the remaining financial indicators by business segment.

“The Alphabet is primarily a collection of companies. The largest of which, of course, is Google, “said Larry Page, a text in which he announced the news [http://googleblog.blogspot.ca/2015/08/google-alphabet.html].

“This new Google is a little thinner, with companies that are too long of our main Internet products to do before part of the Alphabet”. Page gives the examples of Calico (a company whose goal in health care focused on increasing the longevity of people), the Life Sciences (developing contact lenses that can measure glucose) and laboratories X. Apart from these, there are also For example, the Nest, one of the company called Internet of Things, which was bought by Google and develops intelligent thermostats.

In the new model, the rule is that each of these companies has its own president executive, who will be supported by Page and Brin (who also decide how much they earn these executives). The Alphabet also have the task of allocating funds to each subsidiary.