Apple did was revolutionary or just updates already … – Reuters

             

                     
                 

                     
                 

                     

             

 
                     

We can call it the fifth revolution Apple? After the Macintosh, iPod, iPhone and iPad, the new products presented by Tim Cook at the much awaited event in Cupertino, California, will actually be revolutionary? Raise the bar with the competition? Reactions to two 6 iPhones, Apple to Pay Apple Watch and divided. The smartphones will not be surprised as expected, while the mobile payment received applause. More enthusiastic was the reception to the smart watch with favorable critical to the design and customization of the device, but with so many doubts about really serves.

                 

                      Analyses, critiques and opinions. The next day the presentation of Apple, the media and websites specializing in technology published several articles dedicated to the latest products of the brand of apple, in the post-Steve Jobs and full reign of Tim Cook, the CEO of the company in the last three years.

James McQuivey, vice president at Forrester Research, which specializes in market research in the area of ​​technology company focused its review on Apple Watch. McQuivey cited by Guardian , that considers the strategy around the smart watch, with market entry expected in early 2015, “firmly established the smartwatch as a new category “.

” Potential competitors may be comforted with the months before the clocks have started to be sold, but have much work ahead if anyone compete with Apple in the most complete experience that offers Apple Watch . It is not just a device, it is a lifestyle, “opined the analyst.

When Financial Times , Geoff Blaber, analyst at CCS Insight (consulting firm in the telecommunications sector ) emphasized that Apple could “in one blow, redefine the category smartwatch and pushed it into the consciousness of consumers.” “For Apple’s competitors an already difficult category will become a nightmare. “

While on the Apple Watch, The Verge website says Wednesday that the smart watch is” fantastic and boring at the same time. “‘s design Device compared with those presented by the competition is “better, but unfortunately it is not very big compliment,” writes technology news site. considers The Verge that Motorola made a “bolder statement” with your Moto 360 .

For the magazine Wired , Apple made the “perfect watch, but need to decide what to do.” On its website emphasizes that the possible interactions with the smartwatch are “impressive”, but is by responding to serving. “When designing a watch that does it all, Apple avoids answering the only tricky question about this intriguing new type of device: It is good for what.” In the presentation on Tuesday, characteristics such as pulse measurement user, a gyroscope and accelerometer, which allow you to do a reading of the daily physical activity of those who use them, have been emphasized repeatedly.

Wired does not leave, however, to look at Apple Watch as a product “built on a series of thoughtful ideas, elegant for the user who join a surprising amount of features into a small and attractive package” .

Apple puts consumers in standby
A major tech journalists from the BBC believes that Apple had a market strategy to delay the marketing of smartwatch for next year. “Apple has ensured that consumers look for competitive products in the coming months and consider it worth the wait for something better,” writes reporter. As for the device, despite the numerous tasks that allows the clock, the journalist says that these can also be performed with a smartphone . “Besides some monitoring capabilities of physical exercise, it is difficult to think of many things that are better done in a clock than a screen smartphone .”

To the blog Gizmodo technology, the smartest of the design Watch the Apple device is how it is controlled. “Instead of relying on several rings [on screen] as in larger screens, Apple Watch is based on the use of a ‘digital crown’”, similar to what exists in classic watches to set the time piece.

About design smartwatch , which among fashion journalists invited to the event Apple has received several accolades, including the fact that it can be changed depending on the tastes of the users, the magazine Vogue writes that the “point of view of fashion, the external aesthetics seems neutral: neither elegant nor super-repellent”. Would be a device that will appeal more to “‘ nerds ‘ to the aesthetes”. “However, the smartphones has transformed the world of fashion in a way you never imagined,” writes the magazine.