Apple announced on Tuesday evening the first decline in quarterly sales of its star player, the iPhone since it was launched in 2007, and an unprecedented low in 13 years of turnover.
This American technology group seeped 51.19 million handsets in the second quarter of its fiscal year (Jjaneiro-March), 16% less than the same period last year when it sold 61.17 million.
the decline in iPhone sales was expected. Even the managing director of Apple, Tim Cook, had predicted in January.
However, it is also accompanied by disappointing financial results, as profit fell 22% to 10.5 billion dollars (9.3 billion euros).
own turnover fell by 13%, to 50.6 billion dollars, which stressed Charlie Bilello, an analyst at Pension Partners, never It had occurred since the first quarter of 2003.
and the situation does not seem to improve in the current quarter, as the group foresees a turnover of between 41 billion and 43 billion dollars, down from 47 billion analysts anticipated so far.
the result of the dissemination of these results and these perspectives was causing at 22h of Lisbon, a fall in the 7% shares in electronic exchanges made after the closing of the new- square York.
the decrease in iPhone sales, added to the decline is confirmed for iPad (less 19% year on year, to 10.25 million units), shows the importance of diversification for the group , which is seeking to do with the Apple Watch, its first product category after the iPad, and the new emphasis on services (Apple Pay, Apple Music). There is still much speculation about projects in the automotive area.
No comments:
Post a Comment