Smart Swatch Watches the way to market. The watch manufacturer does not want to fall behind in technology and is preparing to launch its ‘wearable’ to compete with Apple in the smart watch market.
The Swiss brand device must count, according to Nick Hayek, CEO of the brand, with an internet connection and a battery that needs charging by the same.
The wearable Swatch should have come this year in mid-May, the company said. Smart watches from Swatch come equipped with Android operating systems, Google and Microsoft’s Windows.
This market is growing every day, it is normal that the traditional brands of watches such as Swatch , do not want to be left behind.
Similar to what happened to the market for digital cameras, remember? Some of the brands such as Kodak, for example, succumbed to take too long to realize market trends.
It seems that the Swiss brand anticipated this great probability. The growing interest in a watch that does not just tell the time, requires brands to a more realistic adaptation of the trends of users.
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