The new social network of the moment has won the sympathy of users around the world. Ello, also known as the “anti-Facebook” network is still in the testing phase, but this does not seem to be a problem for users, since the number of requests for invitations already reaches 40 000 per hour.
Ello: six questions and answers about the social network
To enter the site, you need to be invited. Process that resembles the beginning of Orkut in 2004, and has gained status of fever, as happened ten years ago with Google’s social network. Speaking to TechTudo, Paul Budnitz, co-founder and current chief executive Ello, said he believed keeping the community aspect within the social network is very important, and because the practice of invitations, it has worked well so far.
“The Ello is growing, but what is striking is how well behaved they are our guests. Though there is always a problem, almost do not see it on our website, people really respect the community, “says Budnitz. The site receives few complaints about posts sent by email.
Ello has 10 well clear rules; know what can happen if break them; see the special.
No ads
The idea of the site came a year and a half ago when Budnitz, along with designers Todd Berger and Lucian Fohr concluded that current social networks were full of ads that, when mixed with messages, made the final delivery to the user very confused.
Ello is growing, but what striking is how well behaved are our guests
Paul Budnitz, cofounder and CEO of Ello
The cofounder realized something was wrong when saw an ad on Tumblr. “It seems that the internet has become a great outdoor. Eventually I began to feel disgusting. There a better way of doing things,” he told Wired last week, when the site won the world’s attention.
was thinking that he and two friends decided to create ‘Ello. “We wanted a simple, beautiful and free social network ads, where people can be who they want and who they want to relate to,” he said.
Budnitz not missed the opportunity to nudge the social network Mark Zuckerberg. “People ask me if we’re trying to compete with Facebook. And I truly believe that Facebook is not a social network, but an advertising platform. We’re a social network, and that’s all we do. Already Facebook is there for the ads, “he criticized.
Everything has its price
However, the social network may not be free to continue 100% free. The co-founder told TechTudo that, despite being a network from advertising and pro-privacy, the site is still a business like any other. Keep the main characteristic of always being free of advertisements and keep free is one of the plans. However, it is stipulated that in the future, users who wish to pay for special functions will have this option.
“We have thousands of people who write to us every day saying they are willing to pay for extra features. This can be a great way for a network like ours, free of ads survive, “he says.
What do you think of social networking Ello? Opine on the TechTudo Forum.
Comment to Brazil
The site has gained worldwide fame, but their principal members are in Europe, in countries like Spain, Portugal, Italy, Germany and Austria. Anyone over age 13 can enter, just make a call.
For Brazilians, Budnitz leaves a message “Please join our community, she’s great. If you request an invitation on the homepage eventually be able to turn one of our users,” explains .
But, calm. If you tried to request an invitation and got no result, or do not know any friends in the social network, and still want to get as soon as possible, see how to get an invitation to Ello. The impact of the network without ads is such that sites like Ebay and Free Markets are selling invitations to social network.
In addition to co-founding Ello, Paul Budnitz is also founder of the bicycle network Budnitz, and one of the most famous brands of toy art, Kidrobot. Son of a nuclear physicist, Budnitz is also a filmmaker and has written several books.
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