Tuesday, October 22, 2013

Nokia launches its first tablet - AFP

Nokia launches its first tablet

(AFP) – 55 minutes ago

Abu Dhabi – The Finnish company Nokia has launched on Tuesday in Abu Dhabi, its first tablet, aiming to win a place in a rapidly expanding market and before completion, scheduled for early 2014, the sale of its mobile division to Microsoft.

Nokia Lumia 2520, a tablet with 10 inch screen and is equipped with Windows system, was one of six new devices in the Capital of the UAE, including two “phablets” as they are known smartphones with big screen.

new tablet, available in bright red and white, cyan and matte black, will go on sale later this year in the United States at a price estimated at $ 499.

“Initially, it will be sold in the United States, as well as the UK and Finland, other countries will follow shortly after,” the company said in a statement.

“The award-winning design, the innovative image and the new experiences we provide smartphones with Lumia, we are now offering the tablet,” he told reporters Stephen Elop, executive vice president of Nokia’s devices and services.

The new handset is equipped with 6.7 megapixel camera and Zeiss lenses.

According to the forecast this week specialized consultancy Gartner, global sales of the tablets will reach 184 million units this year, a massive increase of 53.4% ??compared to last year.

Two

“phablets” and three new smartphones

Nokia also introduced its “phablets” Lumia Lumia 1520 and 1320, the last of which will have a lower cost, both with six-inch screen.

Nokia Lumia 1520 “offers an experience of radiant image,” said Elop. “It has optical image stabilization. Has the latest technology to capture more detail in every picture you take.”

“phablet” Lumia 1520, available in yellow, white, black and bright red, will be marketed first in the United States, Europe, Hong Kong, China and Singapore to the estimated price of $ 749.

Lumia 1320 release, which will be released in orange, yellow, white and black, will cost $ 339 and will be sold first in China and Vietnam and then in other Asian and European markets.

The Finnish company also presented three new smartphones low cost: Asha 500, Asha 502 and Asha 503, mainly focused on markets in Asia and Africa.

Asha 503, with a 5 megapixel camera and the option for two chips, is the most expensive of the three, which have an average price of $ 99.

“A new impetus for the development of Nokia”

Microsoft, which tries to reorient toward the “devices and services” after losing the trolley in the transition to mobile computing, announced in September the purchase of Nokia’s mobile phone division for $ 7.2 billion.

Besides the mobile operations of Nokia, the American computer giant acquired a number of patents and licenses with which hopes to compete with rivals Google and Apple, and Samsung.

The transaction, which will be completed in the first quarter of 2014, will represent the disappearance of the famous Finnish brand’s mobile market.

Nokia pioneered this industry and dominated the market for 14 years until surpassed by South Korea’s Samsung in 2012 as the best-selling brand.

For a long time considered the pride of Finland, the company has had difficulty keeping up with the fever of smartphones and did not support the growing competition from Apple’s iPhone, and the Galaxy, Samsung.

Nokia and Microsoft have been partners since 2011, with the Nokia Lumia line of smartphones that run on the Windows Phone operating system from Microsoft.

distributor of Nokia in Portugal, Agnieszka Pelc-Loureiro, told AFP that the agreement with Microsoft “will definitely be a boost to the further development of Nokia.”

Despite strong competition, “these last few months have shown that the latest products Lumia are quite strong and able to cope with the competitors,” said Loureiro-Pelc, executive director of the group Azinor.

No comments:

Post a Comment