After Ireland and Spain, and since two weeks ago in Chile, Facebook users in Portugal and the Philippines can from now tick more than “like” in response to a post published on the social network. Beyond the known thumbs up, Facebook offers the Reactions feature, through which seven emojis can also show other user’s moods.
From this Tuesday, the Reactions happens to be active in Portugal, initially to a small group of users and then to the other. Available for iOS and Android, the feature has “received excellent feedback ” of the three countries that have already tested it, said the PUBLIC Chris Tosswill, product manager at Facebook.
Reactions functions as an extension of the button “taste”, which after engaged by the consumer proceeds to give access to seven emojis , including the famous blue hand, creating an “easier way to get feedback , less complicated sometimes to leave a comment “noted Tosswill. Like, love, laughter, joy, surprise, sadness and anger are the states represented by small icons, which are intended to assist in responding to content on the social network.
Asked about the continued absence of a button “do not like “and similar to what has so far defended the co-founder of Facebook, Mark Zuckerberg, Tosswill explained that such a button would be too reductive, and prevent the continuation of a conversation, a possibility that is open to the emojis presented.
When the Reactions was presented, Zuckerberg explained that there are times when a ” taste ‘can not be the best way to express ourselves. ” “Not a button ‘do not like’ but gives the power to easily express pity and empathy,” explained the CEO of Facebook.
Zuckerberg refuses to change the Facebook “a forum where people positive or negative assessments of the publications of others. ” According to social network users “want to be able to express empathy.”
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