startup stopped offering videos on 27/12 and will send gift cards from Amazon for subscribers who purchased films and TV series
Only eight months after its launch, the streaming service Vdio video, released by the same creators of startup Rdio, are closing their doors. The Vdio bet on version began operating in April 2013, only to subscribers to the music streaming service Rdio and then opened for all users in June.
site, Vdio informs users that decided to close the doors because “we concluded that we would not be able to deliver a differentiated experience for consumers or a business model that is attractive to investors.” Users who purchased movies or TV shows no longer have access to videos purchased and compensated receiving gift cards from Amazon equivalent in value to its assets.
Unlike music service Rdio, whose revenue model is subscription based, the Vdio offering films and TV programs for rent or purchase. But when compared to competitors, such as iTunes and Amazon, the Vdio had not much to offer. It only worked in web browsers and on the iPad, leaving behind smartphones and set-top boxes, and the list of available videos had no differential.
Rdio is also now cutting their costs in that it attempts to remain competitive against Spotify, so the closure of Vdio makes even more sense, helping the music service to keep your focus on the core business, which is pretty good .
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