The Frog, internet portal in Portugal, launched the Frog Travel, a recent project, born from the union with TripAdvisor, integrating content and features of travel sites. The project came about because the Internet portal realized that the tourism sector is increasingly based on digital and has grown immensely in recent years.
The Frog we noticed that “95% of people use digital tools before, during and after their travels in search of the best tourist experiences and the average client visits or uses a combination of 19 sites and applications while traveling, “said in a statement.
” in this way the Frog Travel will allow users to find a single site on the internet all the relevant information and tourist options, “said the company in a statement.
Gwenael Merlin, Partnerships Senior Director EMEA of TripAdvisor praises the” shoot “and says they are” very pleased with this partnership with Sapo to integrate the TripAdvisor reviews and ratings in the new Frog Travel, (…) the users of the SAPO will be able to benefit from the inspirational and informative content TripAdvisor to plan and mark your dream trip “.
to Filipa Martins, website director Frog” this space reinforces the bet Frog in Entertainment content, alongside the Frog Lifestyle and Frog Mag. Today the act of traveling is practically and digital TripAdvisor undoubtedly contributed to this claim. “
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