Close to one million pre-orders were made in the United States, on Friday, the day that Apple Watch models were available to order online. According to advanced on Sunday, the cheapest model, the Apple Watch Sport, was the most sought after, having been among the preference of 62% of the people who commissioned a smart watches.
Slice of Intelligence Data, a company that analyzes the consumption online of the US, 957,000 people in the United States made a pre-order one of Apple’s watches, and on average were spent about $ 500 per device.
The most popular watches were versions of 42 mm (option 71% of consumers), and the preferred frame was the Space Gray aluminum Sport. Nearly 40% of consumers chose this model. As for the bracelets available, 49% of pre-orders were for the black version of the Sport Band in fluoroelastomer.
The Apple Watch Sport, with prices between 349 and $ 399, was chosen by 62% of online consumers. About a third of the nearly one million pre-orders were for the stainless steel version of Apple Watch, which hit the market with prices between 549 and $ 1099, and a minor number, after the Slice Intelligence, opted Watch the Apple Edition, the “high-end” of smart watches line Californian company, with values above ten thousand dollars.
According to Slice Intelligence, on Friday, the day the Apple also started selling its new MacBook, 43% of consumers who also ordered acquired one of the smart watch models.
These figures refer only to US consumers, and Apple Watch is available online from 10th also in Australia, Canada, China, France, Germany, Hong Kong, Japan and the UK. On the 24th, the product comes to physical stores in these nine countries / territories. For now, there are no figures on pre-orders made there.
Apple has not publicly forward their numbers on pre-orders of the Watch, or the amount that is in storage and in their stores. The company has, however, encouraged those interested in their products to opt for online pre-orders and the recommendation appears to have worked. Apple Watch have been temporarily sold out in US territory, since the company is estimating that new pre-orders have response only from May or June, depending on the model.
No comments:
Post a Comment