Output Manager will be related to failure to meet the team and incompatibility with Marissa Mayer.
Henrique de Castro is no longer the chief of operations of Yahoo!. The Portuguese manager left office it occupied about a year and a half, after being one of the first signings of Marissa Mayer, when it took over the leadership of the technology in July 2012 to streamline the enterprise portal.
Yahoo! notified the regulator of the U.S. market that output Henrique de Castro has effect from today, but did not justify the reasons.
Mayer arrived at the company, coming from Google, with a mission to reformulate products and create unique content to “steal” users and advertisers the most direct competitors: Google and Facebook. A task that has not revealed easy and that, according to analysts, has not yet translated into numbers: estimates indicate that revenues from the technology have fallen 1% in 2013 and anticipate a rise of 3% this year and next.
question should not have been the fulfillment of objectives. According to Ad Week website, the COO will have succeeded in conquering agencies and brands and have had some conflicts with Mayer and his team.
The news was received with surprise, since the market rumors that Henrique de Castro had failed to adapt to the evolution of advertising ‘online’ existed.
Before moving to Yahoo!, the Portuguese manager was vice president of Google in the area of ??advertising and the media, and mobile platforms.
Castro was hired at a salary of 61.6 million (EUR 45.3 million) over four years, including $ 20 million in equity to compensate for the departure of Google, where she worked since 2006.
Disclaimer:., “The Economic urges readers to use this space for serious and constructive debate, paying for the good of all, insult and injury free advised not the exclusive use of capitalization and repetition of comments. inappropriate comments must be reported and when you have more than five complaints will be deleted. reader’s IP will not be displayed but will be recorded in the database. “
No comments:
Post a Comment