The giant electronics, which historically remained indifferent to little glamorous, but potentially lucrative enterprise software market, has partnered in the past two years with IBM, Cisco Systems and now with SAP , which allow their products to reach businesses.
SAP, whose business software operating within 87% of the 2,000 largest companies in the world, he said he will work with Apple to develop enterprise applications to mobile devices, such as iPhones and iPads, and work with the database software HANA .
HANA is the largest and newest of the SAP platform in decades. And the company is seeking to attract a broad base of multinational corporate customers to convert the classic software package for financial planning management, human resources, production and external supply chains based software cloud computing.
the collaboration with Apple will make available HANA not only for executives who use iPad, but also for field staff, said Kevin Ichhpurani, executive vice president for strategic business development SAP . younger rivals like ServiceNow and Salesforce.com are already aiming for employees in the field with some products that work on smartphones.
* With reporting by Eric Auchard, Reuters
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